For publishers and media
High volume, an ad-blocking audience, and readers who will notice what you load. All three matter here.
What you get
First-party delivery keeps the ad-blocking share of your audience visible in your numbers.
A tag under a kilobyte, so measurement never becomes the reason a page feels slow.
A privacy story you can put in writing, backed by a model that stores no IP addresses.
Common questions
How much traffic can this take?
Events are stored in a column store built for this volume. Plans are priced by monthly events, and over-quota events are rejected visibly rather than dropped in silence.
Does it slow the page down?
The tag is around 0.9 KB gzipped, loads deferred, and sends events with sendBeacon so it never blocks navigation.
Read next
Beating ad blockers
Serve the tag from your own domain and stop losing a third of your traffic.
Privacy and GDPR
Why the default measurement needs no consent banner, and what still falls to you.
Install the tracking tag
One script line, every configuration attribute, and what to check when nothing arrives.
Ready to measure what matters?
No credit card required. Free plan forever.
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